MEN’S MENTAL HEALTH
*There’s more to their story
Finding the right mental health support can be confusing; whether you’re struggling yourself, worried about someone, or just trying to understand your options:
We make it simpler. We’re here to help.
How we help
Campaigning
We raise awareness and change the conversation
We challenge stigma, tell stories that matter, and advocate for better services. Because men’s mental health needs to be talked about differently.
Resources
We create practical guides that actually help
No jargon. No waffle. Just clear, actionable information that answers “what do I actually do?” From talking to your GP to supporting a mate who’s struggling.
Navigation
We help you find the right support
Mental health services are hard to navigate. We provide intelligent signposting to help you find services that fit your situation and location.
We’re here for you
If you’re struggling
You don’t need to be in crisis to ask for help. Whether it’s low-level anxiety, workplace stress, or something more serious – there’s support out there. We’ll help you find it.
If you’re supporting someone
Watching someone struggle is hard. You can’t fix it for them, but you can help. Here’s what to say, what to do, and where to point them.
If you work in mental health
We don’t compete with services – we connect people to them. Partner with us to make navigation easier for the men who need your support.
The problem we’re solving
78%
of UK suicide deaths are men
38%
of mental health service referrals are for men
*The gap
men are struggling, but they’re not accessing support.
Data: Office for National Statistics, NHS Digital
What makes us different
Direct. Honest. Practical
We talk to men as peers, not patients. We don’t use wellness clichés or clinical jargon. We focus on what actually works.
Evidence-informed
Our approach is based on research about what helps men access support – and what gets in the way.
Navigation, not delivery
We don’t provide therapy or crisis support. We help you find the services that do.
Campaigning for change
We’re not just signposting – we’re working to change how men’s mental health is talked about and addressed.

Latest from us
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Men and suicide in England and Wales: what the latest ONS data shows (and how to talk about it safely)
What the latest ONS suicide registrations data shows about men and suicide in England and Wales, how to interpret it responsibly, and how to communicate safely with clear signposting to support.
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We’ve just launched. Here’s why.
The Asterisk Project launches today to help men navigate mental health support through practical resources, intelligent signposting, and campaigning for change.